3D Product Visualization

hydrogen generator exploded view

Create high-quality product images that conventional photography simply cannot produce

Traditional product photography using expensive cameras and lighting equipment is being increasingly replaced by computer-generated images (CGI). In fact, most of the product images you see online from big companies like Apple and IKEA are completely computer generated.

By using accurate 3D models of the product that are based on existing CAD files used in manufacturing, specialized CGI software calculates how light interacts with different materials like glass or metal and creates hyper-realistic images that often look even more impressive and accurate than the real thing.

Clear Advantages.

CAD window with drone model

Photorealistic pre-production visuals from 3D models

Generate interest in your product from potential investors and media before development, prototyping, or manufacturing even starts. Working from 3D models, product images can be created without the need for a finished product.

Exploded view of PEM

Show every angle and feature in detail

In a digital environment, the product can be rotated from every angle, certain parts can be hidden or made semi-transparent to show other components behind them, lights and materials can be precisely tweaked to highlight the most important details.

Drone flying

Save time and resources, with perfect results

With CG graphics, there's no need to film on location, wait for the right weather or spend hours to set up lights and cameras. Also, no need to spend hours removing backgrounds or removing imperfections like scratches or fingerprints from final visuals.


Exciting Hero visuals.

These type of images have more dynamic, cinematic lighting. They're designed to make the product look interesting, create a certain mood that is in line with the brand and highlight important features.


Clean Catalog Images.

These types of images have a clean solid background and are designed to show a clear view of the product from a more static perspective. Useful for ecommerce thumbnails, catalog photos, brochures.


Exploded views and cross sections.

See the components of a product, show different features and unique designs. These views offer a clear and intuitive way to understand the product's internal structure and a visually engaging way to showcase the product's features.


Educational Product Illustrations.

These type of graphics are less concerned with realism and more focused on explaining how the product works or fits in a larger context.


Cinematic Product animations.

Bring your product to life with cinematic lighting and carefuly designed motion. Useful for media campaigns, website headers, product reveal presentations, looping backgrounds at conferences and to insert in other videos.


A simple process.

Step 01

Create 3D model from CAD files

CAD files are initially created during the design phase of a product. These files contain detailed information about the object's geometry, dimensions, materials, and other properties and are used in manufacturing the product. By working directly from the CAD file to create product visuals, there is no need to wait until a prototype or finished product is ready.

Step 02

Define the visual style

To decide what visual style is best for the final images, we'll work on a moodboard. This is a sheet of reference images from competitors or images that we generally like the style of. It's a great way to get everyone on board from marketing to engineering and avoid miscommunication.

Step 03

Render the final images

After setting the visual style, the 3D model will be added inside the specialized rendering software, where I'll add more realistic details like logos, screws, cables. The final result will be photorealistic and indistinguishable from a real photo.


Hear what my clients have to say.

“We are very grateful working with Cristiana. She managed to translate our rather technical ideas into something very unique that provides the foundation for a strong branding. It empowers people to participate and work with us. ”
Petra Beris
Founder @ TransitionHero
“Cristiana does not need much of a briefing, is very efficient, creative and her way of working suits us very well. She is one of the nicest people to work with and easy communicate with, as a manager of a lean marketing team I see 84colors as a true extension of the team"
Maikel Bouricius
CCO @ Asperitas
“I have worked with Cristiana on several projects. Cristiana demonstrated that she is able to convert input of all sorts into designs that convey identity and brand messaging spot-on. What stands out for me is that the work is not done until she herself is satisfied with the result.”
Walter van der Scheer
CMO @ GoDataDriven
“Cristiana combines excellent technical knowhow with creativity and feeling for design. She is patient and flexible, making an effort to really understand her clients needs, and has a structured approach.”
Andrés Torres Salvador
Founder @ RadicleCrops